Posts Tagged ‘Sales’

Why I Sell Big Ticket Items As My Base Income

March 26th, 2009
Sell Big Ticket Items

Sell Big Ticket Items

On the internet there are many different ways to make a living…just do a quick Google search on “make money from home” and you will get over 254 million results. I’ve been making money, in many different ways, since I was young enough to think that thirty was ‘old.’  I’ve always believed  in multiple streams of income–in much the same way as many investors believe in diversifying their stock portfolios. My online revenue is certainly based on multiple streams, but I’ve found that if I don’t have some sort of base income or what some call “bread and butter”, then I end up chasing many income streams at the same time with limited success. Multiple streams of income only seem to work if you add income to your current base of operations.

I have been involved in my share of online businesses and have made a great living. I don’t have employees but work with many freelancers and other online entrepreneurs. What you will learn over time is the fact that it takes just as much time to work on a small sale as it does on a big one. I don’t know about you, but working on the internet for yourself is fun and I love spending time making money. If you are going to work hard anyway, why not sell a product that makes your time worthwhile, even if you only make one sale per month? It makes a lot a sense to me, and it also makes sense to a lot of smart internet marketers.

Affiliate programs all have great sales pitches about how much cash you can make each month by selling their products. They may even give you a bonus if you convert 25 or 50 items a month. Great! I’m marketing ‘my’ site and spending my time promoting their products so I can get the crumbs from their table. Thanks, but that is no way to build my internet marketing livelihood. It sounds more like a supplemental approach to income–not a primary base of income.

One night last year I came across a few of my old online friends that started selling products offered by Abunza. It turned out that not only could I sell retail products with my own online shopping center…I could sell to both English and Spanish speaking customers! I started using Abunza every month to keep the money coming in and more and more people started joining me in the effort. In a short amount of time it became clear that  Abunza would become my big ticket sales tool for the internet.

Abunza’s pay plan utilizes a two-tier payment system that sends payments from your new customers straight into your checking account. Your new members will first deliver $1,997.00 directly to you when they decide to invest in their own online business.  Now I know that $2,000 a month isn’t an amount that would prompt you to write to everyone you know and tell them that you are a big internet guru, but it is an amount that makes your online efforts worth while. With Abunza, you can get everything set up and running in a short time frame and start making money right away. It’s not hard to make 4 or 5 sales a month once you get on a roll.

My advice…get your base business going strong then supplement with other income streams if you feel motivated.

I can show anyone how to run the business successfully and with all the features the Abunza business has to offer…it’s a lot of fun too.

Contact me if you would like more info.

Sales Principle Two: Build up the Customer

March 7th, 2009

Social psychologists have shown that one of the most predictable drives people have is to build up their self esteem. We will bask in the reflected glory of so-called “winners,” cast off signs of reflected failure in those who we feel are low status by distancing ourselves from them, stage performances to show our talents in case someone misses these talents, use the trappings of competence (signs of our success like cell phones, pagers, high status clothes), conspicuously consume (to show we have enough abundance to waste) and self-promote (brag, point out our strengths while still projecting an image of modesty). Much of this very human behavior is to get others to like and respect us. What happens when you give people what they need?

We call it ingratiation if we compliment someone else, give them the idea that we agree with them, or mimic their behaviors (gestures, way of speaking, dress). But the truth is that ingratiation works! When we feel that we are being complimented and built up in a genuine way (it is specific, it is something that we believe to be true of ourselves), we tend to start liking the source of the compliment more. We then want to help them and do favors for them. A number of experiments show that we are more likely to be persuaded by salespeople who: remember and use our names, make eye contact, show that they are listening to us (riveted to our every word), agree with us, imitate our speech patterns and gestures, and compliment us. Basically we want to believe good things about ourselves. If we give people a positive label about themselves (you are so generous, you are so helpful, you give to others, you are a risk-taker, you are courageous and independent), the listener wants to act in a way that is consistent with that label. It is a self-fulfilling prophecy.